Why #AMO?

Inspired by the legacy of Fela Kuti, AMO endeavors to bring about a new African consciousness through fashion. Throughout his life, Fela fought for the emancipation of his people from mental slavery catalyzed by the Europeans. His unique fervor accompanied with his revolutionary music, fashion and activism started a renaissance in the pride and culture of the African people.

An African Man Original, is one who is not only aware of his culture and heritage, but one that wears it and holds this crown always. AMO is an outlet for the African Man to find new ways of wearing his crown through everyday fashionable wear. AMO weds authentic Western/Eastern African designs and Ankara cloth with a modern fit to create the perfect ensemble for work, school, or play. All AMO wear is hand made with the finest African materials and craftsmanship.

Enjoy your authentic hand made AMO wear and show your  crown to the world.

(venturesafrica.com)